Mozzarella Express

Mozzarella Express is a producer of Italian mozzarella and dairy products in Dubai: like Napoletano, one of our international projects. What makes it distinctive is the dual audience, the company addresses both B2B (restaurants, resellers, HoReCa) and B2C (the end consumer), and the goal is to grow the brand's awareness on both fronts, increasing followers and driving traffic to the social channels in a distant, competitive market.

We handle social media management and content production, with trips to Dubai to create the material directly on site: authentic content that tells the story of the product and Italian quality, calibrated to speak to both commercial partners and the end consumer.

Alongside this we add advertising, with a series of sponsored campaigns designed to increase followers and brand visibility. Managing organic and paid together, across both a B2B and a B2C audience, lets Mozzarella Express grow consistently and steadily in the Dubai market.