Thames Marine UW
High-performance LinkedIn and advertising, plus a brand-new bilingual website.
Thames Marine UW is an insurance brokerage firm specialized in the marine, cargo and logistics sector. The partnership began in 2024 with a clear goal: build the brand's authority on the channel best suited to its B2B audience, LinkedIn, and generate genuinely qualified leads among freight forwarders, logistics operators and industry agents.
& results
The work started with consistent content publishing on LinkedIn, the primary channel, with reposts on Instagram, to build presence and authority. On LinkedIn we then developed a series of advertising campaigns using systems that engage interested prospects directly on the platform: an approach that delivered truly significant results in qualified leads.
This year we also handled the website restyling, rebuilt entirely from scratch and in two languages, Italian and English. A project that gave Thames a new digital identity, stronger and more consistent with its international positioning.
The project
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